This IBC2010, why not check out location based apps and how they can improve your experience of the exhibition. Some exhibitors are making use of Foursquare (foursquare.com) to allow you to learn more about their products and to try and entice you into the location aware app world. It also has a great advantage that if enough people get into using foursquare then it will allow you to get new network opportunities and possibly shortcuts to the hottest exhibitors, and expand your knowledge of Amsterdam. Foursquare has apps for all the main smartphone platforms. You can follow me on nocky100 and I am in Amsterdam all over the IBC period.
Aroundme for the iPhone also offers a way of getting info about places in your surroundings, so you can always find a nice restaurant or bar for that post-halls meeting. If you have an iPhone, then try it out from the iTunes store.
Another useful app for the iPhone user is the iamsterdam app or accessing the iamsterdam web site for info about getting around in Amsterdam.
And for those who have difficulty with roaming data, then I can say that away from the Rai you will find a few open/free wifi places (take precautions!) but you can also walk into the many mobile phone stores and acquire yourself a Sim card from one of the many operators who have Pre-paid/Pay As You Go data for the time you are over (Vodafone has a good €9.50 for 500MB for a month and T-Mobile has a €4.50 per day for any amount of data tariff – within an AUP of course), or you can buy a 3G dongle with Sim for an acceptable €60 including some data credit.
See you around in the ‘Dam 
