In the world of PR, Social Networking and Silicon Valley it is not uncommon for the senior management of a company to blog including its CEO.
In the DTV world (although I have not done a full survey) I have not really noticed anyone blogging, particularly outside the Firewall to the outside world. Today I discovered that Andrew Burke, Amino‘s CEO, has begun a blog.
He should be applauded for this, and will act as an ambassadour for his company in the online world, something that makes his company standout amongst his peers – something that I think is important in the IPTV world, where some of the key differences compared to standard TV will be bringing in the social features that having a single path back and forward to the box.
I would say though…come on Amino, get it linked into your domain and make yourself stand out further.